Wednesday 22 January 2020
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theguardian - 7 days ago

Keep up, Heston! Instagram should be a creative spur for restaurants | George Reynolds

It’s crazy for chefs to create visually arresting dishes and then gripe if people want to photograph themFresh off an opinion-dump on the subject of female chefs, Heston Blumenthal is back in the news – this time railing against our tendency to take too many photographs in restaurants. In an interview to promote his forthcoming Netflix show, Crazy Delicious (not to be confused with David Chang’s Ugly Delicious, or the surely-soon-to-be-commissioned Angry Delicious featuring Gordon Ramsay), Blumenthal admits to having been “very tempted” to intervene and prevent his diners from Instagramming their food, as it stops them from being “in the moment”.It’s a puzzling position to take, given that Blumenthal is as responsible as anyone for the current mania for visually arresting, highly Instagrammable fare. So-called molecular gastronomy or modernist cuisine – the approach to cookery that Blumenthal pioneered along with the Catalan maestro Ferran Adrià, among others – may have had its day in the sun long before Instagram’s mid-2010s boom, but it frequently delighted in presentational trickery and trompe l’oeil. Continue reading...


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