Beka Gvishiani’s one-line show reviews on Style Not Com account are said to sum up reality of ‘absurd’ industryHe’s expected to be the breakout star of London fashion week – sitting between the movers and shakers and the glossy brown bobs, always wearing the same bright blue baseball cap with the words Style Not Com stitched on the front.But this man has no established association with any of fashion’s big names and despite having over 250,000 Instagram followers, Beka Gvishiani, the 32-year-old Georgian behind hit fashion account Style Not Com, still struggles to describe precisely why he’s here. Continue reading...
Thursday 21 September 2023
theguardian - 6 days ago
‘Insider for outsiders’: the Instagram hit making brief notes on fashion
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- theguardian Sources